How come Mr.Mcmahon never gets any crap for crowning himself the WWE/ECW champion?

yet Vince Russo and David Arquette gets a lot of crap for it. Now I know people will say Vince owns the WWE, So what Vince Russo basically owned WCW. Ted Turner didn't want to do anything with it so he gave 100% full control to Bischoff. Bischoff started to decline so Russo took over